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Contest/Awards

OHSPRA 2018 Achievement Awards now open!

Be recognized for your hard work! OHSPRA's Achievement Awards recognize outstanding work in 13 different categories. Materials submitted must have been created/published between Jan. 1, 2017, and December 31, 2017. 

OHSPRA is excited to have four new categories this year: student video, social media campaign, print quality profile/annual report and electronic quality profile/annual report.

In addition, OHSPRA recognizes communication professionals with the Innovator and Crystal Awards. These awards highlight an individual's contribution to school public relations.

Finally, school public relations is more than a one-person or one-department job. With that in mind, OHSPRA annually sponsors the Friends of Education Award to recognize those unofficial members of the school public relations teams. Recipients can be invididuals or groups of students, parents, volunteers, employees or community partners.

All entry forms, entree fees and any hard copies of materials must be submitted and postmarked by Feb. 2, 2018. Entry fee: $60 for OHSPRA members, $85 for non-OHSPRA members

2018 Award Categories - Please read the descriptions below to determine in which category to submit your materials.

  • Writing — One article from a newsletter, magazine, or speech. Submit only the relevant article, not an entire publication.

  • Website — Entries are judged on content clarity, appropriateness and freshness, graphic design, usability, functionality and overall depth of information.

  • Video — programs designed for websites, video newscasts, special events, mobile apps, etc.; judged for professional quality, sound, and content. Entry must be submitted as either a video URL (preferred) or a DVD by mail. Include in the entry form an explanation of the video’s goal , where it is being used, the target audience, and the URL for Internet access if video is located on YouTube or a website. Videos submitted in this category should be created by communication professionals.

  • Student Video (NEW!) - programs designed for websites, video newscasts, special events, mobile apps, etc.; judged for professional quality, sound, and content. Entry must be submitted as either a video URL (preferred) or a DVD by mail. Include in the entry form an explanation of the video’s goal , where it is being used, the target audience, and the URL for Internet access if video is located on YouTube or a website.

  • Special Purpose Publication — external or internal booklet, poster, postcard or material not included in other categories. Brochures, flyers, ads, etc., designed to market an individual school or specific programs would also be included in this category.

  • Social Media Campaign (NEW!) -  coordinated marketing effort that utilizes one or more social media platforms. Submit a one page summary outlining the intended goal, target audience, platforms utilized and how you measured the campaign’s effectiveness. (Feel free to include screenshots, hashtags used, images, links, and other supporting materials/documents.)

  • Social Media — communication efforts or campaigns using Facebook, Twitter or other social media outlets. Provide a URL for direct access to the social media page.

  • Photography - Original, unaltered photo prints must be submitted with a hard copy of how the photo was used (i.e., print out of the webpage or newsletter in which the photo was used). Be sure the photo print shows the quality and clarity of the photo! Photo prints must be at least 3” x 5” in size and no larger than 8” x 10”.

  • Electronic Quality Profile/Annual Report (NEW!) — published yearly to summarize goals, activities and achievements. A URL to the electronic version copy should be submitted.This should be an interactive document and not a PDF document.

  • Print Newsletter — external or internal, published periodically. Two different issues of a newsletter (i.e., two different months, quarters, etc.) must be submitted to qualify as one entry. Hard copies should be submitted.

  • E-Newsletter — external or internal, published periodically. Two different issues must be submitted to qualify as one entry.

  • PR Marketing Plan — logos, banners, stationery and other graphic treatments for a package of materials. These will be judged for creativity, consistency, unity, graphic design, clarity and overall image and brand.

Special Awards/Honors

Innovator Award - The Innovator Award was established by OHSPRA in 2010 to recognize individuals who have introduced or utilized new methods of communication to dramatically advance or impact, or have the potential to highly advance or impact, school public relations locally, state-wide, or nationally. All entries are judged by the OHSPRA Board of Directors, excluding any members who are nominated for the award or who made an award nomination. Regardless of the number of nominations made in any given year, the OHSPRA Board reserves the right to not honor anyone or honor more than one person in any given year, based on judging criteria.


All nominations must answer the following questions:


1.    What has the nominee done that is innovative?


2.    How has the nominee advanced/impacted local, state, and/or national school public relations? (please provide as much detail and verification as possible.)



Crystal Award - Established in 1987 to recognize individuals who have dramatically and positively impacted school public relations, the Crystal Award is the highest honor bestowed to an OHSPRA member. All entries are judged by the OHSPRA Board of Directors, excluding any members who are nominated for the award. Regardless of the number of nominations made in any given year, the OHSPRA Board reserves the right to not honor anyone or honor more than one person in any given year, based on judging criteria. Only OHSPRA members may submit Crystal Award nominations on behalf of another OHSPRA member or themselves. Self-nominations must include a letter with the signatures of two supervisors, such as the superintendent and board president, and will not be considered without the signatures.  


- All nominations must include answers to the following questions:


1.    What leadership positions in school public relations has the nominee held?


2.    What local, state, and national honors/awards has the nominee earned/received?


3.    How has the nominee made a local, state, or national impact on the field of school public relations? (consider workshop attendance and presentations, PR techniques/skills, current and former job positions, ability to recruit students or generate funding, breadth of knowledge, length of PR career, state and national level work, etc. Please provide as much detail and verification as possible.)


4.    What local, state, or national offices has the nominee held?


*A nominee does not necessarily need to have done all of the above in order to receive the award. The Board will assume a nominee has no experience with a question/topic if the question is not obviously addressed/answered in the nomination letter.



Friend of Education Award - School public relations is more than a one-person or one-department job. With that in mind, OHSPRA annually sponsors the Friend of Education Award to recognize those unofficial members of the school public relations team. Recipients can be individuals or groups of students, parents, volunteers, employees or community partners.  


All nominations must include answers to the following questions:


1. How has this person/group contributed to or impacted school/district/organization public relations efforts?

2. Are the contributions of this person/group part of their typical job description/service offerings?  



Special Awards/Honors

Innovator Award - The Innovator Award was established by OHSPRA in 2010 to recognize individuals who have introduced or utilized new methods of communication to dramatically advance or impact, or have the potential to highly advance or impact, school public relations locally, state-wide, or nationally. All entries are judged by the OHSPRA Board of Directors, excluding any members who are nominated for the award or who made an award nomination. Regardless of the number of nominations made in any given year, the OHSPRA Board reserves the right to not honor anyone or honor more than one person in any given year, based on judging criteria.


All nominations must answer the following questions:

1.    What has the nominee done that is innovative?

2.    How has the nominee advanced/impacted local, state, and/or national school public relations? (please provide as much detail and verification as possible.)

Crystal Award - Established in 1987 to recognize individuals who have dramatically and positively impacted school public relations, the Crystal Award is the highest honor bestowed to an OHSPRA member. All entries are judged by the OHSPRA Board of Directors, excluding any members who are nominated for the award. Regardless of the number of nominations made in any given year, the OHSPRA Board reserves the right to not honor anyone or honor more than one person in any given year, based on judging criteria. Only OHSPRA members may submit Crystal Award nominations on behalf of another OHSPRA member or themselves. Self-nominations must include a letter with the signatures of two supervisors, such as the superintendent and board president, and will not be considered without the signatures.  

- All nominations must include answers to the following questions:

1.    What leadership positions in school public relations has the nominee held?

2.    What local, state, and national honors/awards has the nominee earned/received?

3.    How has the nominee made a local, state, or national impact on the field of school public relations? (consider workshop attendance and presentations, PR techniques/skills, current and former job positions, ability to recruit students or generate funding, breadth of knowledge, length of PR career, state and national level work, etc. Please provide as much detail and verification as possible.)

4.    What local, state, or national offices has the nominee held?

*A nominee does not necessarily need to have done all of the above in order to receive the award. The Board will assume a nominee has no experience with a question/topic if the question is not obviously addressed/answered in the nomination letter.

Friend of Education Award - School public relations is more than a one-person or one-department job. With that in mind, OHSPRA annually sponsors the Friend of Education Award to recognize those unofficial members of the school public relations team. Recipients can be individuals or groups of students, parents, volunteers, employees or community partners.  

All nominations must include answers to the following questions:

1. How has this person/group contributed to or impacted school/district/organization public relations efforts?

2. Are the contributions of this person/group part of their typical job description/service offerings?  


Special Awards/Honors

Innovator Award - The Innovator Award was established by OHSPRA in 2010 to recognize individuals who have introduced or utilized new methods of communication to dramatically advance or impact, or have the potential to highly advance or impact, school public relations locally, state-wide, or nationally. All entries are judged by the OHSPRA Board of Directors, excluding any members who are nominated for the award or who made an award nomination. Regardless of the number of nominations made in any given year, the OHSPRA Board reserves the right to not honor anyone or honor more than one person in any given year, based on judging criteria.


All nominations must answer the following questions:

1.    What has the nominee done that is innovative?

2.    How has the nominee advanced/impacted local, state, and/or national school public relations? (please provide as much detail and verification as possible.)

Crystal Award - Established in 1987 to recognize individuals who have dramatically and positively impacted school public relations, the Crystal Award is the highest honor bestowed to an OHSPRA member. All entries are judged by the OHSPRA Board of Directors, excluding any members who are nominated for the award. Regardless of the number of nominations made in any given year, the OHSPRA Board reserves the right to not honor anyone or honor more than one person in any given year, based on judging criteria. Only OHSPRA members may submit Crystal Award nominations on behalf of another OHSPRA member or themselves. Self-nominations must include a letter with the signatures of two supervisors, such as the superintendent and board president, and will not be considered without the signatures.  

- All nominations must include answers to the following questions:

1.    What leadership positions in school public relations has the nominee held?

2.    What local, state, and national honors/awards has the nominee earned/received?

3.    How has the nominee made a local, state, or national impact on the field of school public relations? (consider workshop attendance and presentations, PR techniques/skills, current and former job positions, ability to recruit students or generate funding, breadth of knowledge, length of PR career, state and national level work, etc. Please provide as much detail and verification as possible.)

4.    What local, state, or national offices has the nominee held?

*A nominee does not necessarily need to have done all of the above in order to receive the award. The Board will assume a nominee has no experience with a question/topic if the question is not obviously addressed/answered in the nomination letter.

Friend of Education Award - School public relations is more than a one-person or one-department job. With that in mind, OHSPRA annually sponsors the Friend of Education Award to recognize those unofficial members of the school public relations team. Recipients can be individuals or groups of students, parents, volunteers, employees or community partners.  

All nominations must include answers to the following questions:

1. How has this person/group contributed to or impacted school/district/organization public relations efforts?

2. Are the contributions of this person/group part of their typical job description/service offerings?  


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